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Apple's "significant store" strategy

from The Wall Street Journal

Apple said that it expects to open 40 to 50 new retail locations next year and that it will focus on bigger flagship stores in major cities. Apple said that it expects to open 40 to 50 new retail locations next year and that it will focus on bigger flagship stores in major cities.At a media preview of its fourth New York store, this time on the Upper West Side, Ron Johnson, Apple's senior vice president of retail, said the company sees this location, as well as its glass cube on Fifth Avenue and newly opened store at the Louvre in Paris, as "significant stores." more


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