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Coffee drinking grows in 2010 despite recession

from CatererSearch

Coffee drinkers increased their visits to coffee shops in 2010 despite the recession, according to new research by Allegra Strategies. The findings, part of Allegra's Project Café 10 report, showed that coffee has now become a $7 billion turnover industry, with high street chains dominating the sector. Whitbread's Costa Coffee is now the biggest brand in the U.K., ahead of Starbucks and Caffe Nero. But the sector has also seen growth from the likes of McDonald's and JD Wetherspoon, which added 468 outlets between them — accounting for 54 percent of growth in the last year. more

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