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Beef Checkoff sets 2012 plan of work

from Drovers Cattle Network

The Cattlemen's Beef Board will invest about $39.8 million, from a total budget of about $42.1 million, in programs of beef promotion, research, consumer information, industry information, foreign marketing and producer communications in the 2012 fiscal year, if the recommendation of the Beef Promotion Operating Committee is approved by the USDA following review by the full Beef Board. more

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