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Online, in-store: Merge, retail, merge!

from CNN Money

Everyone - from J.C. Penney CEO Ron Johnson to Barnes & Noble CEO William J. Lynch - wants to bridge the divide between online sales and in-store experience. They might use Saturdays Surf as an example. Saturdays is a surf shop without many surfboards in sight - they're often stashed in the Manhattan, N.Y. shop's basement. more


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