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5 tactics to revitalize your content strategy

from iMediaConnection

We all know that without good content, it's hard to engage audiences beyond an initial interaction. This is why a solid content strategy is crucial. According to Joe Pulizzi at the Content Marketing Institute, nine out of 10 companies have content marketing programs. These companies spend about a quarter of their budget on content marketing efforts. That being said, producing consistently engaging content has its challenges. more


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