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5 tips for making your email marketing mobile friendly

from Business 2 Community

Nowadays, more and more people are reading emails on their phone. A report by Nielson finds that 53 percent of mobile users check email on their phone more than once a day. However, many businesses aren't ensuring their mobile campaigns are indeed mobile friendly. According to MarketingTechBlog.com, "80 percent of consumers find reading marketing emails on their mobile less easy than on a PC." So, instead of wasting the great opportunities mobile can bring to your email marketing efforts, consider these five tips to make it work for you and the customer. more


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