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ACSM, Nike, and Partners Unveil Global Physical Activity Campaign

In response to the growing trend of sedentary lifestyles across the globe, NIKE unveiled a new publication profiling successful community programs for physical activity yesterday at an event held in conjunction with the Clinton Global Initiative in New York City. The full report, which ACSM co-authored along with NIKE and the International Council of Sport Science and Physical Education, is available at

The “Designed to Move” report builds on the experience and commitment of 33 organizations worldwide. The report proposes one vision and two asks:
    Vision – Future generations running, jumping and kicking to reach their greatest potential
    Ask 1 – Create early positive experiences for children
    Ask 2 – Integrate physical activity into everyday life
The report is a launching point for a major global strategy coordinated with more than thirty international organizations, focused on increasing physical activity for all, with special emphasis on youth. Watch for more information in upcoming issues of SMB. more

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