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ISOJ: Responsive Web design promises better user experience but challenges for advertisers

from Knight Center of Journalism in the Americas

Anyone who has tried to open their local newspaper's website on a smartphone already knows what responsive web design is, or rather, what it should be. Responsive web design, or RWD, aims to create the optimal viewing experience for websites across multiple devices, from desktops to smartphones. A panel at the International Symposium on Online Journalism, on April 19, discussed RWD and what it means for users and advertisers. more

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