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The right side is the wrong side

from By Mark MacDonald

We've all become so used to well-designed, professional websites as we peruse the Internet. We subconsciously know what "feels" right on a website and what we don't like. Your organization's website will not be your audience's favorite website. You won't change paradigm with it — no matter how much you try. An interesting component of Web paradigm is where most ads are placed on a page — on the right side. Most people avoid the right side of a website. The right side is now the wrong side. more

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