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Spartan Race looking for new venues

from Venues Today

The Reebok Spartan Race is an Olympic caliber sport, according to co-founder Joe De Sena, and now venues across North America are getting a chance to help spread the gospel of the blood-and-sweat competition that covers eight miles of bone grinding challenges. "Like any new industry it attracts lots of competition from hundreds of new race companies but none are trying to approach it like we are and make it an Olympic sport using timing and ranking," said De Sena of Boston-based Spartan's first-mover advantage in the obstacle racing space, which attracted more than 1.5 million competitors in 2013. more

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