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Dow Chemical launches makeover

from The Wall Street Journal

Dow Chemical Co. plans to shed at least $5 billion worth of low-margin businesses, including the products that sparked its creation more than a century ago. If the largest U.S. chemical maker by revenue succeeds in selling or spinning off almost 10 percent of its business, Dow might consider dropping "Chemical" from the name it has used since 1897, Chairman and Chief Executive Andrew Liveris said. more

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