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Virtual reality transforms real-life shopping in stores

from The Oakland Tribune

In the not-too-distant future, grocery shoppers wearing Google Glass will see coupons for a new cereal flash before their eyes as they search for Cheerios, while others browsing the dairy section will have information about the health benefits of soy milk pop up automatically on their iPads. Dozens of big-name retailers — including Bloomingdale's, Victoria's Secret, Tesco, Wal-Mart and Target — already are experimenting with virtual reality. more


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