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Business Wire establishes standards for SEO in 2014

from Financial Post

In keeping with the commitment to actively educate and inform today's PR, IR and communications industries, Business Wire released a new guidance report titled, "A Guide for Press Release Optimization." The paper is a free download and is available now. Algorithms and audience behavior that impact how effective press releases are written and what factors now influence search rankings. In addition to offering a look ahead at SEO and social trends in 2014, the paper provides 10 tips to be used as a reference when crafting a press release. more

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