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5 ways to steal your competitors' customers in 2014

from Brandtrust

Think you know what customers want? Think again. "Today's marketplace is so crowded, very few people have the time or the inclination to search through product information. By now, they've seen it all. Parity rules and acceptable performance is the price of entry. This has profound implications for how companies sell products, services and ideas," said Daryl Travis, CEO of market research firm Brandtrust. more

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