From Name:
From Email:
To Name:
To Email:

Optional Message:

Lead nurturing 101

from By Sladen West

A common mistake among businesses is to automatically siphon all leads the marketing team makes off to the sales team. The sales team may try to act on those leads for a while, but when they find that the majority of those leads are still researching the product, they will quickly become frustrated and dismiss most of the leads sent their way as a waste of time. What is missing in this process is the act of lead nurturing. more

Powered by MultiBriefs
7701 Las Colinas Blvd., Ste. 800, Irving, TX 75063