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Selling confidence: How optimism can bolster your sales team

from BusinessNewsDaily

Sales is like acting: You may have something great to offer, but no matter how hard you try, some people just aren't going to like it. Just as actors don't nail every audition, a salesperson won't close every deal or chase down every lead. Dealing with this kind of rejection day after day can really wear your sales team down — if they don't have the right mindset. Inspiring optimism in your sales team isn't always easy, but you can do it with the right techniques. more

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