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New study finds that the Internet didn't kill newspapers

from Mediabistro

A new study done by University of Chicago's Booth School of Business professor Matthew Gentzkow finds that the Internet did not kill the newspaper industry. It was cellphones. I jest. Even though it sounds like the (very) first draft of an Onion article, it's apparently real. Here's the deal: we usually say that the internet killed our old business model because of advertising revenue. Gentzkow shows that it's a bit of a fallacy. more


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