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Today's frozen product lines aim to attract health-conscious consumers

from CBC News

By the 21st century, frozen foods were being consumed by 99 percent of U.S. households and had accounted for almost $9 billion in sales. But something unusual began to happen in 2008. Frozen food sales leveled and then began to fall as consumers bought into the concept that fresh is healthy but frozen is not. Now the industry is working to change that. more


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