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Have you updated your listings yet for the Locator September print directory? Try mixing it up a little and make your machine descriptions unique so they stand out from the crowd! Add character to your descriptions and give them life by using descriptive adjectives, shortening the description, or anything else that might make it different from its neighboring listings. Once the buyer calls you then you can expand on the detailed specifications of the machine. The Locator directory's circulation totals 100,000 and is a controlled list targeted specifically to the metalworking industry. An additional 40,000 recipients are notified each month electronically. The directory targets prospective buyers in both the United States and Canada, so it's a great way to keep your machines in the public eye in Canada while you sort out your email strategy under the new CASL regulations. To update your listings simply follow this link and login through your Dealers' Back Office. Click on Add Listings and flag the machines you would like to include in the September Edition. Don't miss out, deadline is close of business August 11th.

If you would like to discuss the advantages of putting a display ad in our directory or have never advertised with Locator Services before simply call Jim Bowman at 703-683-5957 or email He would be happy to help you round out your sales & marketing strategy and discuss which products and services would work best for you. more

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