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PROFESSIONAL SELLING: Getting More Good Trade-Show Traffic

from Small Business Trends

Many GBA-Member Firms exhibit at trade shows. So do many other organizations, making the competition for attendees' time and attention a vigorous one, especially considering the amount of money that typically is spent to obtain that time and attention. What can you do to attract more solid prospects to your booth? Probably more than you’re doing right now! Read about four strategies you probably have not thought about using…until now! more

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