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8. Digital subscription growth: 4 engagement initiatives

From June 18: How do you increase the level of engagement? Reducing the maximum number of page views allowed, putting more content behind the meter, marketing aggressively and having the right pricing strategy are all critical parts of making a digital subscription strategy flourish. But getting readers to stay longer and consume more content — obviously enjoying the experience and finding significant value in it — is the make it or break it part. more

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