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3. How a content calendar can help your content marketing efforts

from By Mayur Kisani

From 15 January: Reaching customers is tougher than ever among the crowd of so many businesses. The channels for content marketing — Facebook, Linkedin, Twitter, YouTube, Google+, Tumblr, Pinterest, Instagram, Slideshare and others — are constantly growing. With all of these factors, providing good, attention-grabbing content is vital to be heard in all of the noise. Understanding your target audience, identifying keywords, regularly finding ways to create and publish interesting content are a few of the challenges involved in content marketing. Read on to know how a content calendar can help overcome them. more

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