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Are we marketing fitness all wrong?

from By Natalie Rodriguez

According to a recent poll, most Americans don't understand the basics of health and fitness. The poll found nearly 75 percent of people surveyed didn't know you have to burn 3,500 calories to lose one pound of fat. Only 35 percent of those surveyed knew eggs are a good source of protein, and so on. Big fail, America. When so many people want to be healthy and fit, how is it that we know so little about fitness and nutrition? As it turns out, fitness marketing might be the culprit. more


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