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National Childhood Obesity Awareness Month Begins Today

The sixth annual National Childhood Obesity Awareness Month kicks off today, encouraging all Americans to take steps to reduce the effects of the childhood obesity epidemic in the U.S. According to recent data, more than 23 million children and teenagers in the United States are overweight or obese, and childhood obesity is linked to high blood pressure, high cholesterol, diabetes, breathing problems, joint problems, fatty liver disease and other health concerns. The epidemic also places a financial burden on all of us: Obesity requires $14 billion per year in direct health care costs in the U.S.

To get involved in Childhood Obesity Awareness Month, simply determine how you can take steps to further the cause. Use the toolkit available at www.coam-month.org, adapt what others have tried, and see how you can build awareness and action toward our shared goal. Look for opportunities in your organization and your community. In doing so, you are contributing to better individual health and quality of life for all. This month, you’re encouraged to take action to reverse this trend by spreading the message about the benefits of physical activity and leading a healthy lifestyle. Download our online toolkit – complete with sample PSAs, proclamations, and news releases – for quick, easy ideas for bringing Childhood Obesity Awareness Month to your community. more


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