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Bragging rights: Is close rate a meaningful metric?

from Professional Remodeler

Say you’re a home improvement company owner, or the sales manager of a home improvement company, looking to hire a salesperson. You want someone who knows his or her way around a kitchen table, as you’ve watched one newbie after another wash out in six months within the last year. Your candidate arrives, oozing confidence. The first thing he announces, without being asked, is that he is a 40 percent closer. more


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