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When Fighting Ad Blockers, Consider Your Site's Load Time

from CJR

After years of disruption in the publishing industry caused by digital technology, things were finally starting to turn around. The New York Times reached a million digital subscribers this October, with online advertising revenue rocketing to nearly $50 million; the Washington Times made a profit in September, its first month to do so in its 33-year history, thanks largely to robust online growth. But before publishers could begin popping champagne, another digital obstacle presented itself. more


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