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How a mom-and-pop creamery in Brooklyn became the official ice cream of Star Wars

from Adweek

Brian Smith and his wife, Jackie Cuscuna, operate a two-parlor chain in Brooklyn called Ample Hills Creamery and sell pints of their homemade gourmet ice cream online. Yet this family business is also now an official licensee of "Star Wars: The Force Awakens," with two limited-edition ice cream flavors: The Dark Side and The Light Side, available for purchase exclusively online. Sold in reusable plastic pint containers, the two varieties are available in limited quantities only by mail over the next three months. more

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