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Cold War

from American Frozen Food Instiute

If TV dinners defined one era of frozen food consumption, today’s version might be called the “iMeal.” Just as technology has changed over the years to deliver a more personal experience, so too, has the way shoppers choose, buy and prepare frozen foods from their local grocer.

Editor’s note: American Frozen Food Institute (AFFI) Vice President of Communications Adrienne Seiling is quoted in this story highlighting the nutritional, cost and consumer value benefits of frozen foods. more

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