From Name:
From Email:
To Name:
To Email:

Optional Message:


Survey: Online fundraising may diminish effectiveness of supporter communications

from From The Nonprofit Quarterly

A small survey of 114 leaders of nonprofits with budgets between $100,000 and $200,000 finds that 43 percent of respondents view online fundraising as only "somewhat effective" relative to traditional direct mail, and 35 percent say it is "not particularly effective." Only 3 percent see it as "highly effective," even given the cost considerations.
more


Powered by MultiBriefs
7701 Las Colinas Blvd., Ste. 800, Irving, TX 75063