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Designers Beware: The Terrible 10 Selling Sins

from By Fred Berns

April 15: When it comes to selling, many interior designers have discovered the hard way that avoiding the wrong steps can be as important as taking the right ones. Those design professionals whose sales results and profits aren't what they could be or should be are usually guilty of some — or perhaps all — of the terrible 10 selling sins. You, too, may be sabotaging your success. more

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