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IDDBA 2016 show coverage: Specialty cheese spurs increased loyalty

from Progressive Grocer

Cheese expert Max McCalman presented findings from research commissioned by the Wisconsin Milk Marketing Board in his presentation "Specialty Cheese: A Profit Powerhouse You Can't Ignore," at the Dairy-Deli-Bake Seminar and Expo, taking place in Houston June 4-7. Speaking from his experience as the first Maitre Fromager in a North American restaurant, where he created a successful cheese program, McCalman knows the value that cheese brings to menus and food offerings. more

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