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4 lessons on the membership economy

from Association Success

Have you noticed lately how many organizations are joining the Membership Economy? Netflix and Amazon are two obvious examples, but more and more private sector companies are seeing the potential of unlocking a forever transaction through membership. As an association, this is how you’ve been doing things from the very beginning, which is why you’ve had so much success. However, you face increased competition for member’s attention coming from the private sector. more

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