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Blogging benchmarks: Writing time, post length and media use

from MarketingProfs

Most bloggers (56 percent) say it takes them three hours or less to write a typical blog post, according to recent research from Orbit Media Studios. The report was based on data from a survey of 1,055 bloggers from around the world who create content in a wide range of verticals. Some 25 percent of respondents say it takes them between one and two hours to write a typical post, 24 percent say it takes between two and three hours, and 8 percent say it takes less than an hour; 44 percent say it takes more than three hours to write a typical blog post. more

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