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How to make an end of year marketing plan

from Remodelers Advantage

Mark Harari writes: With the year coming to a close, your marketing plan for the coming year should be well underway. But as I speak with remodelers about their plans for the future, most just start rattling off a list of tactics that they plan to implement. When I rephrase the question to ask about their objectives and strategies, I often get a blank stare in response. more

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