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Meet the high-frequency C-store shopper

from Convenience Store News

This past fall, Convenience Store News surveyed our readers to make sure we are on the pulse in regards to the information that is most important to you, and the way you want it delivered. Consumer insights/trends repeatedly appeared at the top of the list as the most important content for helping our readers be more effective at work. For the past eight years now, CSNews has been taking our readers inside the minds of convenience store shoppers with our annual Realities of the Aisle consumer study. This year's research analyzes the differences between frequent C-store shoppers — those who shop at a convenience store on a daily or weekly basis — and shoppers who visit c-stores less than once a week. more


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