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Paradigm Shift: How Universal Thinking Can Help Customers Understand Aging in Place

from ConstructionDIVE

Aging in place has a perception problem. The number of older Americans is steadily growing as the baby boomer generation ages. Yet that group has, by and large, proven reluctant to renovate their homes to accommodate eventual changes in mobility, even though many say they want to stay in their current residence for the long-term. Budget is one concern holding them back, as is the hesitance to be proactive about meeting their own future needs. more

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