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Plastering the mission statement

from By William D. Pawlucy and Robert C. Harris

Mission statements — we've seen them used in nearly every format. They appear on pop-up banners next to a registration desk, painted on office walls or recited at the start of a board meeting. But there are some organizations that don't fully understand the power of using it beyond promotional purposes. The mission statement is the purpose or reason for existence. It should frame nearly every discussion, program, action and decision by boards and committees. more

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