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Samsonite aims to earn 25 per cent revenue from online sales in 5 years

from ET Brand Equity

Travel gear maker Samsonite is targeting 25 per cent of revenues from online sales channel in the next five years leveraging on its e-retail platform planned for launch next year, a top company official has said. "In India, online sales contribution is eight per cent whereas, on a global scale, approximately nine per cent is the online sales contribution. It is expected to grow to 25 per cent in the next five years with the help of eBags, an e-retail platform specializing in luggage. We intend to launch eBags in India in 2018," Samsonite President, Asia Pacific, Subrata Dutta said. more

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