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Converting fuel-only customers to in-store shoppers

from Convenience Store News

While fuel margins may be unlikely to increase, retailers that can lure fuel customers into the store stand to see a significant impact on their bottom line. Convenience Store News Editorial Director Don Longo hosted a webinar earlier this week titled "How to Get Your Customers From the Pump Into the Store" with Paytronix Content Marketing Specialist Kimberly Otocki, who offered advice to retailers on how to turn fuel-only customers into fuel-plus customers. more


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