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If they're happy and you know it, get a testimonial

from MultiView

People tend to trust or at least get influenced by the thoughts of others. Member testimonials aren’t a new phenomenon; associations have used them for ages. But what has changed is what we know about how testimonials work and how to make them more effective. When it comes to getting members to speak on your association’s behalf, consider some of the following things to get the most from your free advertising. more

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