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5 do-it-yourself PR tips for indies

from Gamesindustry.biz

Indie development is tough, especially when it comes to launching a first game. Time is precious, money is scarce and developers must wear many hats in order to successfully get their game to market. This means taking on responsibilities that may be new or foreign, such as PR and marketing. Every year PR and marketing gets even tougher for indie developers as thousands of titles release, while media teams stay the same size (or decrease) and influencers limit the number of games they play. more


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