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What do my ideal new patients want to hear?

from Patient News

Women – who make or influence up to 92 percent of their family’s purchasing decisions – respond to warm, welcoming, high-quality messages that make them feel good about their good decisions. Creating guilt doesn’t work. Creating opportunities does. When you create opportunities that speak to the specific needs of your ideal patient, you’ll enjoy more successful results and a higher ROI. Regardless of who your ideal patient is, the style and feel of your messaging should remain consistent. What changes is what the message is about. more

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