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Visit Pensacola launches new Tourism Works campaign to tout industry's impact on economy

from Pensacola News Journal

Visit Pensacola wants everyone to know the impact of tourism on the economy of Escambia County, so it is launching the Tourism Works for Pensacola campaign. The new campaign will focus on five aspects of what tourism does for Pensacola: the jobs and wages it brings, the spending tourists generate in the local economy, the tax revenue it generates, the return on investment for marketing Pensacola as tourism destination and the "quality of place" tourism creates for residents. more

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