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Modifying Mainstays For the Evolving Consumer

from Food Business News

Consumers are always searching and never settling. Yesterday's large indulgences are played out today. What was nutritional one week might be boring the next. Shoppers see the same items on store shelves every trip, and although their eyes are drawn to familiar brands and products, their hands need motivation — perhaps the promise of a new experience — to actually pick them up. more

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