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A Guide to Publishing Platforms and News Apps

In an ever-fragmented news landscape, it can be difficult to know where to prioritize efforts to reach the largest, most engaged audience. Readers might find stories across multiple mobile and web devices and interfaces, some of which may link to an outlet's homepage or provide other revenue opportunities for story creators. As more companies develop consumer-facing apps that share stories, it's important for publishers and newsrooms to be intimately familiar with the benefits and drawbacks of these mobile apps and web platforms for news. more


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