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Unpackaging a brand: A look inside the new SPE

from SPE

This month, we unveil SPE's new brand identity and logo. Our new logo and brand tagline "Inspiring Plastics Professionals" capture who SPE is today. We are inspired by our members' impact; those who make a profound difference in the plastics community every day. This inspiration fuels our passion to help them succeed and to guide them to the answers they need, connect them to colleagues/mentors and relevant trends, and champion their efforts to address the most pressing challenges within our industry. Along with announcing our new brand identity, we are proud to launch our newly redesigned website. more

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