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3 innovative ways blockchain will build trust in the food industry

from Forbes

Trust is a fragile thing. Break it even once, and people will never forget. In the food industry, trust is dwindling. Just look to Chipotle. After a major E. coli breakout in late 2015, the company’s profits dropped 44 percent compared with the same quarter the previous year. It has since given out millions of coupons to lure customers back with free food, but the company still hasn’t fully restored customer trust. more

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