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ASJA Confidential: Adventures in Internet Marketing: Google AdWords (Part One)

from ASJA

Recently a potential client asked me to do a quick mock-up for a business ghostwriting gig, as well as supply a list of Google AdWords for the project. While I had no problem with the first, the second threw me for a loop. Before I could even begin to think about suggestions, I had to scramble to figure out exactly what AdWords do and how they are set up. more

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