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Google Ads focusing on small businesses in re-brand

from ITBusiness.ca

Google is following suit with other online platforms, focusing on small- and medium-sized businesses (SMBs) and attempting to make it easier to reach target audiences with its updated advertisement service. Google Canada recently announced at a media briefing that Google Ads (formally Google AdWords) is now offering Canadian customers Smart Campaigns, geared towards making it easier for SMBs to create advertising strategies on the its platform. more


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