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How to handle entitled gamers when announcing a mobile game

from Gamesindustry.biz

Video game announcements are a bit like signing a top player on Football Manager. There's is no better moment than when you've signed that super star striker. The buzz of seeing that accepted contract, all that potential ... nothing matches it, even when they go onto become your best player. The same psychology is true with video game announcements. E3, we're told, is like Christmas, if Christmas was a time when you get told what presents you're getting, rather than actually getting any. more


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